SIPP - Brand Identity
Sparkling Water for Adventurous Souls.
The purpose is to bring the thrill of global exploration to everyday life—without the cost of travel. Designed for Gen Z and Millennials with a passion for adventure, diverse flavors, and cultural experiences, our sparkling water offers a passport to the world in every sip. Whether you’re a frequent traveler, a curious foodie, or someone who craves new experiences from home, we help you discover and savor the essence of different cultures—one refreshing drink at a time. As part of the brand development, I created the logo, can labels, promotional posters, and even an interactive game that enhances the brand experience and invites users to explore the world through flavor.
Primary Logo
Secondary Logo
Graphic Elements
Labels
Mockup
Posters
This print touchpoint is part of a collaboration with ECCO, shoe brand. A shop poster to promote the collaboration.
Print and Digital Touchpoint
This print and digital touchpoint features a map that will be given to customers in-store. By scanning the barcode, they can start collecting flavors digitally through the app for a chance to win with Sipp.
